#PullupForTravel Social Media Campaign
The #PullUpForTravel campaign announced alongside the organization’s launch on June 16th, 2020, requested travel brands and organizations publicly share 2019 KPIs on Black representation in their companies and activities in five major areas: employment, conferences & tradeshows, paid advertising/marketing campaigns, press, and philanthropy.
KPIs
Reported KPIs shared on social media by travel brands and destinations
Campaign Report Press Release
#PullUpForTravel Campaign Summary
Read and download the #PullUpForTravel Campaign Summary
#PullUpForTravel Full Report
Read and download the #PullUpForTravel Full Report