HOW YOU’LL HELP US KEEP CLIMBING (OVERVIEW & KEY RESPONSIBILITIES)
As the Senior Manager of Social Media Content, you will be responsible for generating breakthrough social creative that delivers on Delta’s marketing goals by fostering engagement across the brand’s social channels. You will build and nurture a team focused on connecting Delta’s brand with audiences around the globe. You will keep a pulse on global social media and consumer behavior, constantly identifying emerging trends and opportunities to innovate across platforms, processes, and creative storytelling.
- Define and evangelize an integrated social content strategy across all brand channels
- Inspire, coach, and develop a team of social marketers focused on translating Delta’s marketing goals and brand stories into engaging social content
- Partner with creative teams to develop compelling and differentiating social media campaigns
- Oversee and optimize the usage of social content management platform and associated technology to ensure consistent execution and delivery of content
- Maintain and distribute social content calendar to drive alignment with stakeholders and maximize messaging impact
For more head over to https://delta.avature.net/careers/JobDetail/Senior-Manager-Social-Media-Content/14240