Paid Campaign Opportunity
Cincinnati Campaign
We are looking for content creators to go to Cincinnati, Ohio USA from July 21-23 and possibly earlier (18-23) if you’re interested and have an audience that relates to technology.
Note: You do not have to be from this region, however, the campaign is restricted to content creators who are coming from the U.S. 50 states and Puerto Rico.
Campaign Dates
- Cincinnati Music Festival (CMF) – July 21-23
- Travel could start a day before/after depending on your schedule and where you’re coming from. The Cincinnati Black Music Walk of Fame (CBMWF) launch event will be held on July 23
- Black Tech Week: July 18-23
- CMF/CBMWF is the priority. If you also have a heavy interest/audience that ties to technology, we can discuss starting your trip earlier to also attend this event.
Deadline For Application
The deadline to receive your application to be considered for this project is Friday, April 29, 2022, at midnight Pacific Time. However, please apply as soon as possible.
Campaign Goal
Promote the following events as well as also generate awareness of the city/region as a whole (a great place to visit, live, play, do business, etc.)
Campaign Details
Level
Updated: For this project, the client is looking for influencers with a follower base between 30K and 100K
Beats (Niche)
Travel, lifestyle, music
Target Market
National (United States)
KPIs
Awareness should focus on the Cincinnati region being a great place to visit, live, and do business, using the Cincinnati Music Festival/ Cincinnati Black Music Walk of Fame/Black Tech Week as the hook (i.e. reason to visit in July, great place to live for Black Americans).
- Primary KPIs to focus on generating awareness based on impressions/views/reach
- Secondary metrics should be engagements/clicks/follow
Platforms
Instagram, TikTok, YouTube, blogs are priority platforms
Deliverables
Deliverables to be negotiated; note that in addition to content during/after the event, we want to explore (at least some) influencers doing an unboxing of tickets or other swag to build awareness pre-event/trip.
Payment
You will be paid a stipend that covers:
- creator fees
- flights to/from Cincinnati, Ohio USA
- any non-hosted food
- Hotel cost
- Cincinnati Music Festival event tickets
You may bring a plus-one for an influencer’s spouse/partner or photographer, but keep in mind that cost for a plus-one travel will come out of the same stipend.
Background/Resources
Cincinnati Experience – https://www.cincinnatiexperience.com/
Cincinnati Music Festival – https://www.cincymusicfestival.com/
Cincinnati Black Music Walk of Fame (CBMWF) – https://www.cincinnati.com/story/news/2021/10/13/cincinnatis-new-black-music-walk-fame-scheduled-open-next-summer/8438384002/
Black Tech Week – https://www.blacktechweek.com/
The successful candidates will be given brand guidelines that must be strictly followed for a successful conclusion.
If you qualify and are interested in this opportunity, please fill out the form below.
Note: If you know someone who fits these criteria who is not a Black Travel Alliance member, please tell them about the opportunity, encourage them to join the Black Travel Alliance and then apply for the opportunity.