Black Travel Alliance Awards
We’ve been recognized by the following organizations.
The Points Guy (TPG) 2021 Making A Difference Award
Awarded to the organization has made incredible strides toward creating a more diverse and equitable travel industry.
The Inclusion Award for 2020
National Coalition of Black Meeting Professionals Chairman Award
Travel & Leisure Global Vision Award 2021
The Black Travel Alliance work has included the following
A #PullUpForTravel Scorecard initiative that encouraged travel brands and destinations to share the inclusion of Black employees, content creators, and more. Since the Scorecard initiative was complete, the Black Travel Alliance has seen an increase in travel and hospitality brands making an effort to increase the representation of Black people in their marketing and employment, as well as share more Black stories
A Black Traveler Study that uncovered groundbreaking data in the space, including:
54% of U.S. Black travelers agree that they are more likely to visit a destination if they see Black representation in travel advertising
Black traveler spending equated to $109.4 billion on domestic travel in 2019, and $129.6 billion that same year on international travel.
Ongoing educational efforts to elevate Black voices and content creators within the travel space, including those focused on networking, branding, and more.