BLACK TRAVEL ALLIANCE

Welcome to Black Travel Alliance. Black Travel Alliance is a professional non-profit organization [501(c)(3)], created in 2020 to encourage, educate, equip and excel black travel professionals in education, media, and corporate positions.

With professional resources and a vast network, Black Travel Alliance is positioned as the organization that is trusted by the industry to directly connect brands with black travel media, as well as to conduct and report research that supports insights and analysis on the black traveler and the state of the industry in relation to black travel professionals.

With our three pillars alliance, amplification, and accountability, we unify to amplify as travel authors, bloggers, broadcasters, journalists, photographers, podcasters, social media influencers, and bloggers.

Thank you for visiting our website, we look forward to working with you.


Black Travel Alliance - Happy 2nd Birthday
We turned two!

STATE of the Travel Industry

 


Join The Generosity Movement

 


Black Travel Alliance Announces Advisory Board for 2022

Black Travel Alliance ADVISORY BOARD 2022


 

Black Travel Alliance Wins Award For Efforts To Diversify The Industry

 

The Points Guy 2021 Awards
The Points Guy 2021 Awards

Black Travel Alliance Named Among Travel + Leisure Global Vision Award 2021 Winners

Travel+Leisure Global Vision Award


Black U.S. Leisure Travelers Spent $129.6 Billion on Domestic and International Travel in 2019

Black U.S. Leisure Travelers Spent $129.6 Billion on Domestic and International Travel in 2019


MAKE YOUR VOICES HEARD


ALLIANCE

The mission of the Black Travel Alliance is to support Black content creators around the world and increase their representation in the travel industry via various avenues, such as employment, conferences, and media.

Chrishan rooftop in Santorini
Chrishan rooftop in Santorini

Photo courtesy of Chrishan Wright of Blaxitglobal.com.


AMPLIFICATION

As travel authors, bloggers, broadcasters, journalists, photographers, podcasters, social media influencers, and vloggers, we unify to amplify. We also aim to provide training and business support to our members, as well as hold destinations and travel brands accountable on the issue of diversity in travel marketing and storytelling.

Brittany Noelle at Stonehenge
Brittany Noelle at Stonehenge

 

Photo courtesy of and


ACCOUNTABILITY

We strive to create a world where Black people are supported and accurately represented in the travel industry. In our press release, we mentioned that we are launching the Black Travel Scorecard to evaluate destination management organizations and travel brands on not just what they say, but also what they do.

Samantha O'Brochtaat - The Treasury in Petra, Jordan
Samantha O’Brochtaat – The Treasury in Petra, Jordan

Photo courtesy of Samantha O’Brochta of @callmeadventurous


The Black Travel Alliance is collecting Key Performance Indices (KPIs) in these five major areas:

  • Employment – Current number and percentage of Black people in management and on staff
  • Conferences & Tradeshows – Black representation (number and percentage) on speaker panels, workshops, sessions, etc. in 2019
  • Paid Advertising/Marketing Campaigns – Black representation (number and percentage) in TV, radio, print, and digital channels including social media in 2019
  • Press – Black representation (number and percentage) on media/press trips in 2019
  • Philanthropy – Charitable contributions and support (i.e. mentorship and intern programs, etc.) to Black charities and community groups


CHECK OUT THE LATEST JOBS

 

Black Travel Alliance Jobs


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